(Somerset, NJ) -- The Northeast Conference (NEC) and TicketSmarter announced a new partnership today, which designates TicketSmarter as the Official Ticket Partner of the NEC.
“The NEC is very pleased to welcome TicketSmarter as its newest corporate partner,” said NEC Commissioner Noreen Morris. “TicketSmarter is an emerging leader in the ticket resale marketplace and we look forward to helping promote their best-in-class services to our fans in the years to come.”
Highlighting this new agreement, TicketSmarter will receive a number of promotional benefits through this relationship, including courtside ad inventory during all NEC men’s and women’s basketball tournament games annually, advertising considerations on the NEC’s digital network (NECFrontRow.com) and website (northeastconference.org), and social media promotions on the NEC’s various platforms.
“We are thrilled to be entering into a relationship with the Northeast Conference. The high-level programs that make up this conference are truly exciting, and we look forward to this partnership for many years to come. As a part of our collegiate strategy, we remain committed to developing meaningful relationships with conferences and teams across the nation,” said TicketSmarter CEO Jeff Goodman.
The sponsorship was brokered by the Collegiate Sports Management Group (CSMG).
With seats for over 100,000 live events and 48 million tickets for sale, TicketSmarter helps customers from all walks of life experience the power and excitement of live events by creating helpful partnerships and giving back. TicketSmarter is committed to partnering with St. Jude’s Children Hospital from every transaction to help treat and eliminate childhood cancer. In addition to partnering with St. Jude Children’s Research Hospital, TicketSmarter is proud to be the official ticket resale partner of Rose Bowl Stadium and the title sponsor of the TicketSmarter Birmingham Bowl with ESPN Events. To learn more about TicketSmarter, please visit www.ticketsmarter.com.
About the Northeast Conference
Now in its 39th year, the Northeast Conference is an NCAA Division I collegiate athletic association consisting of 11 institutions of higher learning located throughout seven states. Media coverage of the NEC extends to a number of the largest markets in the United States - New York (#1), Boston (#9), Pittsburgh (#24), Baltimore (#26), Hartford/New Haven (#33) and Providence (#53). Founded in 1981 as the basketball-only ECAC Metro Conference, the NEC has grown to sponsor 23 championship sports for men and women and now enjoys automatic access to 16 different NCAA Championships. NEC member institutions include Bryant, Central Connecticut, Fairleigh Dickinson, LIU, Merrimack, Mount St. Mary’s, Robert Morris, Sacred Heart, St. Francis Brooklyn, Saint Francis U and Wagner. For more information on the NEC, visit the league’s official website (www.northeastconference.org) and digital network (www.necfrontrow.com), or follow the league on Twitter, Facebook, YouTube, Instagram and Snapchat, all @NECsports.
In addition to TicketSmarter, other NEC Corporate Partners include American Identity Group, Champion Teamwear, Choice Hotels International, Cooper Cheese, Daktronics, Franklin Group, GEICO, Insperity, Merchant Pro Express, Nexxt, Pilot Pen, Provident Bank and W.B. Mason.
Founded in 2014, CSMG is a College Sports Properties Group that drives the business performance of college athletic conferences and schools, providing them with a successful growth strategy, and generating revenue to support their athletic departments and initiatives. CSMG specializes in Marketing Rights/Revenue Generation, Content Creation & Distribution, Media Rights Strategy & Negotiation, Sponsorship Sales, Licensing, Event Production & Management, CRM, Ticketing and esports. CSMG esports rights encompass the ECAC, the NJCAA, and most of the other 20+ conferences represented by CSMG for traditional sports. To learn more about CSMG, visit www.collegiatesmg.com
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