Transforming Traditional Sports & Esports
We’ve got a lens on what’s next
What We represent
Collegiate Esports Teams
College & University Partners
Media Rights Deals Secured

VALUATION & ANALYTICS

NAME, IMAGE, LIKENESS (NIL)
We help connect brands with student-athletes to activate impactful sponsorship campaigns.

GROUP LICENSING

SPONSORSHIP SALES

ESPORTSU represents property rights for more than 3,000 academic institutions from high schools to two- and four-year colleges to support recruitment, student life, and career opportunities.
Our mission is to build the framework to serve the long-term success of collegiate esports through a spirit of collaboration and alliances.
Partners
CSMG delivers measurable, multi-faceted value to its partners and brands, driving revenue and maximizing exposure.
Testimonials

“The CAA is very pleased to be able to extend its partnership with CSMG. Over the past three years, CSMG was instrumental in helping the CAA secure several important media rights agreements including our revolutionary agreement with FloSports.”
Joe D’Antonio
Commissioner
Colonial Athletic Association

“CSMG’s valuation process has allowed us to better understand our conference, what drives value in the modern collegiate athletics ecosystem, and helped to provide a strategic approach to better engage brands and sponsors, locally, regionally, and nationally. The Horizon League recently expanded its relationship with CSMG for assistance with national sponsorship sales as we continue to grow.”
Julie Roe Lach
Commissioner
Horizon League

“CSMG has proven to be a thought leader with respect to the rapidly emerging media ecosystem. Most important, CSMG was able to deliver to the SIAC a partnership with FloSports, which has provided the conference with both a meaningful media rights fee and exposure for the conference as well as its member schools.”
Gregory Moore
Commissioner
Southern Intercollegiate Athletic Conference
Recent News
CSMG Continues to Bolster Team
STAMFORD, CT (February 2, 2022) - CSMG, an integrated sports and entertainment media company focused on esports and traditional sports in the new...
CSMG Launches ESPORTSU Brand
The New Twitch channel goes live this weekend as the road to Collegiate Esports National Competition (CENC) kicks off with Midwest and Southeast...
CSMG appoints Angela Bernhard Thomas as EVP for Esports
CSMG Growth Across Media Rights, Esports, NIL and Naming Rights Leads to Appointment of Jim Connelly as CRO, Angela Bernhard Thomas as EVP/Esports...
LSU kicker Cade York signs NIL deal with Velveeta brokered by CSMG
Check out Tweet →
Recognition as the “Official HR Solutions” provider of College Sports Management Group
CSMG and University of Detroit Mercy partner
Learn More →